Coalmarch recently revealed that the brand will transition to private ownership. Under its new ownership structure, the company will aim to enhance its offerings, drive strategic growth and continue empowering businesses with marketing strategies.
“This is an exciting milestone for us,” said Coalmarch CEO Jeff Davis. “We are grateful for the experience gained under WorkWave and are eager to steer Coalmarch into its next phase, one that brings us back to our roots while prioritizing our customers and their needs.”
Coalmarch has long been embedded in the home services industry. Before its acquisition by RealGreen in 2021, the company was led by Triangle Home Services Owner Donnie Shelton.
Strategic partnership with WorkWave
Along with its return to private ownership, Coalmarch formed a strategic partnership with WorkWave. This collaboration ensures native integrations with PestPac and RealGreen, allowing connectivity between Coalmarch’s marketing platforms and WorkWave’s software solutions.
What’s next
To kick off this new chapter, Coalmarch is re-launching a webinar series designed to help pest and lawn care professionals.
Webinar topics will include topics such as:
- Mastering digital advertising.
- Navigating Google updates.
- Leveraging AI-driven tools.
- Crafting cohesive marketing strategies.
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